Social · Paid Social
Facebook Ads Starter Plan
Targeted paid social, set up and run. Campaign build with two ad copies and two posts a month.
- · Campaign setup
- · 2 ad copies/mo
- · 2 posts/mo
$277.50
per month
This is the management fee. Your ad spend is separate and paid directly to the platform.
Questions first? (208) 710-8394 or a free audit.
Month 1
The build month. Accounts, tracking and campaign structure, so spend is measurable from the first click.
Account and campaign setup
- Your account set up on the dashboard
- Ad campaign built
Creative
- Ad copy and images created, basic level
Optimization
- Campaign monitored
Reporting
- Basic weekly and monthly reporting
Month 2
Creative
- Ad copy and images created, basic level
Optimization
- A/B testing
- Ad copy and image optimization
- Campaign monitored
Reporting
- Basic weekly and monthly reporting
Month 3 and ongoing
The repeating monthly cycle once the account is live.
Creative
- Ad copy and images created, basic level
Audience
- Lookalike audience built from who already converts
Optimization
- A/B testing
- Ad copy and image optimization
- Campaign monitored
Reporting
- Basic weekly and monthly reporting
- 1Campaign build and structureAccounts, campaigns, ad groups and creative built around how people actually search for what you sell.
- 2Conversion trackingTracking set up so every dollar is attributable. Without it you are guessing, and guessing is what makes paid media expensive.
- 3Ongoing optimizationBid, budget and creative optimization on a continuing cycle, not a set-and-forget build.
- 4Monthly reportingReporting tied to leads and cost per acquisition, not just clicks and impressions.
- What happens in the first month on Facebook Ads Starter Plan?
- Month one is the build: 5 deliverables, including your account set up on the dashboard; ad campaign built; and ad copy and images created, basic level. Tracking goes in before spend does, so performance is measurable from the first click.
- What happens every month after that?
- A repeating cycle of 6 items, including ad copy and images created, basic level; lookalike audience built from who already converts; and a/B testing. Across the schedule the plan covers 16 deliverables.
- What budget is Facebook Ads Starter Plan built for?
- Campaign setup; 2 ad copies/mo; 2 posts/mo. The price is the management fee. Your ad spend is separate and paid directly to the platform.
- What does Facebook Ads Starter Plan cost?
- $277.50 a month, billed monthly, month to month after the first ninety days. That is the management fee only, and it is published here so you can tell whether it fits before you get on a call.
Other Paid Social tiers
Facebook Ads Basic · $465/moFacebook Ads Standard · $840/moFacebook Ads Premium · $1,715/moInstagram Ads Basic · $277.50/moInstagram Ads Standard · $350/moTwitter Ads Basic · $837.50/moLinkedin Ads Starter · $277.50/moLinkedin Ads Basic · $465/moLinkedin Ads Standard · $840/moLinkedin Ads Premium · $1,715/moTikTok Ads Starter · $275/moTikTok Ads Basic · $465/moTikTok Ads Standard · $840/moTikTok Ads Premium · $1,712.50/mo
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