Metropolitan Area
Marketing Across the Des Moines-West Des Moines, IA Area
The Des Moines-West Des Moines, IA area covers 6 counties and roughly 753,913 residents. That is one market to a buyer and several to a map. The market reaches past Des Moines into Ankeny, West Des Moines, Urbandale, and Waukee, so a business here is usually selling across the whole footprint rather than one city.
On the ground
What the Des Moines-West Des Moines, IA market looks like
Across those 6 counties there are 18,796 business establishments and 225 advertising, public relations, and marketing consulting firms. That works out to about 84 businesses for every firm selling marketing services here. Those counts come from the U.S. Census Bureau's County Business Patterns and are reported at metropolitan-area level, not city level.
- Metro population
- 753,913
- Business establishments
- 18,796
- Counties
- 6
- Cities covered
- 13
Depth where it matters
Industries in the Des Moines-West Des Moines, IA area
Each of these has a page covering how buyers in that category search here. Establishment counts are from County Business Patterns and cover the whole metro.
Restaurant
527 establishments across the metro.
Real Estate
446 establishments across the metro.
Insurance
430 establishments across the metro.
Law Firms
360 establishments across the metro.
Lawn & Garden
287 establishments across the metro.
Home Improvement
272 establishments across the metro.
Dental
247 establishments across the metro.
Chiropractic
187 establishments across the metro.
Also covered in this market
Why us
What sets AdsTalent apart here
Coverage is organized around the market rather than a single city, because that is how customers actually move through it. A business in this area is usually selling across the whole footprint, so the plan has to think that way: local search presence in every community that matters, paid search scoped to a real service area, and a site answer engines can read cleanly.
Across our network
AdsTalent and our partner network bring two decades of small-business digital marketing across every major channel: SEO, paid search, paid social, email, reputation, and conversion optimization.
Coverage
Cities we serve in the Des Moines-West Des Moines, IA area
13 cities covered across 6 counties.
Questions
Common questions about the Des Moines-West Des Moines, IA market
- What areas does the Des Moines-West Des Moines, IA market cover?
- The Des Moines-West Des Moines, IA area is a federally defined metropolitan statistical area covering 6 counties and about 753,913 residents. AdsTalent covers 13 cities within it, including Des Moines, Ankeny, West Des Moines, Urbandale, and Waukee.
- How many businesses are in the Des Moines-West Des Moines, IA area?
- There are 18,796 business establishments across the Des Moines-West Des Moines, IA metropolitan area, according to the U.S. Census Bureau's County Business Patterns. That figure counts establishments, not employees, and covers the full 6-county area rather than the city of Des Moines alone.
- How competitive is marketing in the Des Moines-West Des Moines, IA area?
- The Des Moines-West Des Moines, IA area has 225 advertising, public relations, and marketing consulting firms serving 18,796 business establishments, or roughly 84 businesses per firm. Markets with more businesses per firm are generally less contested in local search, though competition varies by industry.
- Which industries does AdsTalent work with in the Des Moines-West Des Moines, IA area?
- Every industry with a real presence in the market. The largest here include restaurant (527 establishments), real estate (446 establishments), and insurance (430 establishments). Each has its own page covering how buyers in that category search locally.
- Does AdsTalent work with businesses outside Des Moines?
- Yes. Coverage is organized around the whole Des Moines-West Des Moines, IA market rather than one city, because a business here typically draws customers from across the metro. Work is handled remotely, with no requirement to meet in person.
- Where do the market figures on this page come from?
- Business establishment counts come from the U.S. Census Bureau's County Business Patterns, population from the Census Bureau's Population Estimates Program, and the metropolitan-area definition from the Office of Management and Budget's core based statistical area delineations. All three are public federal sources.
Ready to get found across the Des Moines-West Des Moines, IA area?
Start with a 30-minute call. We will look at where you stand and what we would do about it.